Active Nation was never meant to live in just one sport.
While running forms the backbone of the movement, city life offers many ways to move. That’s why Active Nation activations are being designed across multiple formats—from courts to open spaces and dance floors.
Basketball, padel, and karaoke cardio dance are part of this approach. Each activation emphasizes social energy, shared participation, and accessibility rather than competition.
These formats allow people to enter the movement in different ways:
- Through play
- Through rhythm
- Through social interaction
By expanding movement beyond running, Active Nation stays true to its purpose—bringing people together through diverse expressions of activity.